Research on the International Communication of Huizhou Culture

Abstract

This paper delves into the external communication of Huizhou culture, aiming to comprehensively analyze its current situation, existing challenges, and effective strategies for promoting its global dissemination. Huizhou culture encompasses various kinds of aspects, such as unique architecture, profound Confucian-based merchant ethics, traditional handicrafts, and distinctive folk customs. By exploring the significance of external communication of Huizhou culture, this research provides theoretical support for cultural dissemination practices of the culture. Through in-depth case studies of cultural exchange activities, media promotion, and international educational cooperation related to Huizhou culture, the paper identifies issues like limited international awareness, cultural translation barriers, etc.. Finally, corresponding countermeasures and strategies are put forward, such as building international cultural communication platforms and so on to boost the international influence of Huizhou culture.