The “Nonverbal Soft Power” Generation Mechanism in Cross-Cultural Communication for Art Students

Abstract

With the increasing frequency of international art exchanges, cross-cultural communication skills have become a core competency for art students’ career development. Nonverbal soft power in cross-cultural communication serves as a key to overcoming language barriers, conveying artistic concepts, and achieving cultural dissemination. Based on this, this paper explores the generation mechanisms and cultivation value of nonverbal soft power. Addressing issues such as insufficient content alignment, evaluation challenges, and limited practical scenarios in current training processes, targeted solutions are proposed. These measures aim to optimize the content framework, refine the teaching evaluation system, and enrich practical scenario offerings, thereby enhancing teaching resources and teacher capabilities to support the cultivation of nonverbal soft power among art students.